As part of the event, Deneyim Patent General Manager Nergis Aras met with participants through her talk titled “Branding Secrets of Women Entrepreneurs: The Right Name, the Right Registration, the Right Sales.” The session addressed the key challenges women entrepreneurs face in their branding journeys, the strategic importance of choosing the right brand name, the legal aspects of registration processes, and sustainable sales models. The critical role of intellectual property rights—especially for creative and production-oriented ventures—was particularly emphasized.
Organized in line with the TOÇEV Foundation’s mission to support education, this special event brought together the concepts of social responsibility, entrepreneurship, and branding on a common platform, creating a strong space for awareness. By taking part in such organizations that transform knowledge and experience into social contribution, Deneyim Patent continues to support the entrepreneurship ecosystem and social benefit–oriented projects.